Contemporary Performance and Marketing BA (with Foundation Year)
UCAS Code: IM45|Duration: 4|Full Time|Both Campuses
UCAS Campus Code: L46
Work placement opportunities|International students can apply
On this course you will be making work that physically brings the audience into the performance environment. It is about exploring drama and performance through the interactions between bodies and environments and how different technologies can facilitate this. How can light function as an actor? What are the merits and limitations of devising a performance for an audience of one person? What staging possibilities does virtual reality and video gaming provide the performance-maker? Here you will learn about the different approaches to creating your own immersive performance environments as well as gaining an important understanding of the digital creative sector.
Located within the Creative Campus, this community of artists, musicians and performers is a vibrant and exciting environment to create work. Throughout your studies you will be equipped with the relevant technical knowledge and skills to realise and manage your own projects, supported by a team of highly qualified tutors. These will include acquiring skills in digital coding, lighting design, audio and video editing, 360 film and sound recording, motion capture and projection mapping. In addition to making performances, you will present ideas verbally, as well as enhancing your skills in critical and reflective writing.
Your three years begins with an introduction to immersive performance practices before you journey into the exciting challenges of audience participation and interaction. Moving outside of the campus, the city of Liverpool itself will become a site for performance, echoing the work of immersive practitioners such as Punchdrunk, dreamthinkspeak and Shunt. Your final year will involve a push into new and experimental performance technologies, presenting performance projects in virtual worlds. This will culminate in you selecting either to complete a placement within an arts organisation or to take the lead as project manager of a major performance project of your own devising. This final year will also require you to complete an independent research project on a topic of your own choice.
This course is for those interested in making innovative and dynamic worlds for their audiences to interact with and explore. It will appeal to students interested in contemporary performance and its overlaps with creative technologies.For more details and information about this course visit:
Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.
During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills.
The degree is accredited by the Chartered Institute of Marketing (CIM) under their CIM Accredited Degree programme. This means that our graduates will receive significant exemptions from the institute’s professional membership examinations. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.For more details and information about this course visit: