Technologies related to gaming, augmented and virtual realities have transformed the creative possibilities of all of the performing arts. This is as true for large-scale mainstream music concerts or theatre and dance productions through to more experimental music and performance artists.
The growth of importance of these technologies cannot be overstated in terms of creative innovation as well as economic and employment growth. The Digital Creative is an area of noted importance of economic investment and growth on Regional (North West) National and Global levels.
The programme of study will explore interactive and immersive digital programming environments and appropriate design techniques and their truly transformative effect upon all of the performing arts.
Students will be supported in the realisation of advanced projects such as digital scenography, interactive audio/visual projections, all of which will incorporate Game, Augmented, or Virtual Reality techniques – technologies that are transforming the way that we envision, create, perform and consume the performative arts.
This new programme could be partnered with another performing art – dance, music or drama – or subjects such as computer science or Artificial Intelligence, to make a truly innovative study experience.For more details and information about this course visit:
Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.
During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide.
The degree has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations, and we are working towards closer interaction with the Chartered Institute of Marketing (CIM). Studying a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.For more details and information about this course visit: