Digital Marketing and Conservation Biology (with Foundation Year)

DIGITAL MARKETING

Digital Marketing is one of the most dynamic and fast-paced fields in business today. Our Digital Marketing degree combines theory with practical examples, ensuring that your learning is both academically rigorous and relevant to the modern digital marketplace.

Throughout the Digital Marketing degree, you will develop essential skills and knowledge. You will explore the digital marketing landscape, marketing research, and the discipline’s role in business success. Ethical considerations in digital marketing are also emphasised. The curriculum covers Social and Digital Marketing, as well as topics such as Artificial Intelligence (AI), content marketing, SEO, and social media optimisation, helping you understand the challenges and opportunities created by technological and cultural changes. Employability skills are a key focus, preparing you for meaningful work after graduation.

You will learn from research-active academics and benefit from masterclasses led by industry professionals. The course examines marketing across a wide range of organisations, from small businesses to global companies, providing a comprehensive foundation for a career in any sector or organisation size.

CONSERVATION BIOLOGY

Conservation Biology focuses on the protection and management of nature and the Earth’s biodiversity. This Conservation Biology degree examines human and environmental factors affecting all living organisms, aiming to conserve species, habitats, and ecosystems. The Conservation Biology course draws on natural sciences to develop approaches for sustaining plant and animal biodiversity in the UK and internationally.

The Conservation Biology course primarily emphasises terrestrial conservation, covering key areas such as ecology principles, habitat management, nature conservation, and the functioning of natural systems. Students explore scientific, ethical, and philosophical perspectives, applying their knowledge through field courses in the UK and abroad to gain hands-on experience across diverse ecosystems.

A Placement Year option is available in this Conservation Biology degree, providing the opportunity to gain practical work experience alongside academic study, preparing you for a career in conservation and related fields.