Digital Marketing and Conservation Biology (with Foundation Year)

DIGITAL MARKETING

Digital Marketing is one of the most dynamic and fast-paced fields in business today. Our Digital Marketing degree combines theory with practical examples, ensuring that your learning is both academically rigorous and relevant to the modern digital marketplace.

Throughout the Digital Marketing degree, you will develop essential skills and knowledge. You will explore the digital marketing landscape, marketing research, and the discipline’s role in business success. Ethical considerations in digital marketing are also emphasised. The curriculum covers Social and Digital Marketing, as well as topics such as Artificial Intelligence (AI), content marketing, SEO, and social media optimisation, helping you understand the challenges and opportunities created by technological and cultural changes. Employability skills are a key focus, preparing you for meaningful work after graduation.

You will learn from research-active academics and benefit from masterclasses led by industry professionals. The course examines marketing across a wide range of organisations, from small businesses to global companies, providing a comprehensive foundation for a career in any sector or organisation size.

CONSERVATION BIOLOGY

*This course is open for 2026 entry only

Conservation biology is concerned with the protection and management of nature and the Earth’s biodiversity. It involves an evaluation of human and other factors that affect all living organisms with the aim of protecting and conserving species, their habitats and ecosystems. It is an interdisciplinary subject that draws on natural sciences to devise satisfactory processes and approaches by which to sustain and protect plant and animal biodiversity in the UK and abroad.

This course mainly focuses on conservation in terrestrial environments. It develops knowledge of key areas such as the principles and practices of ecology, habitat management, nature conservation and the functioning of natural systems, particularly with regard to different points of view including scientific, ethical and philosophical perspectives. Opportunities are provided to apply knowledge and understanding of conservation biology during field courses within the UK and abroad giving first-hand experience of a range of ecosystems.

A Placement Year option is available for this course. Undertaking a placement year as part of your degree programme offers you the opportunity to gain valuable work experience alongside your studies.