Digital Marketing and Food & Nutritional Sciences

DIGITAL MARKETING

Digital Marketing is one of the most dynamic and fast-paced fields in business today. Our Digital Marketing degree combines theory with practical examples, ensuring that your learning is both academically rigorous and relevant to the modern digital marketplace.

Throughout the Digital Marketing degree, you will develop essential skills and knowledge. You will explore the digital marketing landscape, marketing research, and the discipline’s role in business success. Ethical considerations in digital marketing are also emphasised. The curriculum covers Social and Digital Marketing, as well as topics such as Artificial Intelligence (AI), content marketing, SEO, and social media optimisation, helping you understand the challenges and opportunities created by technological and cultural changes. Employability skills are a key focus, preparing you for meaningful work after graduation.

You will learn from research-active academics and benefit from masterclasses led by industry professionals. The course examines marketing across a wide range of organisations, from small businesses to global companies, providing a comprehensive foundation for a career in any sector or organisation size.

FOOD & NUTRITIONAL SCIENCES

Knowledge of food and nutritional sciences is becoming more important. This is due to the growing awareness of food's role in health, disease, and the environment. Experts in these fields are needed in various professions. They help develop safe, sustainable foods and create public health nutrition strategies and guidelines.

Our Food and Nutritional Sciences combined honours course equips students with practical skills and knowledge. This prepares them for careers in the food sector, public health, or further studies in nutrition and dietetics.

The curriculum is wide-ranging. It includes food, nutrition, and health sciences. It also offers insights from social and behavioral sciences. 

Key topics are:  

- Food product development

- The food supply chain

- Health and wellbeing

- Sustainability

Students also develop professional skills. Our modern Health Sciences building holds classes and is equipped with labs dedicated to food and nutritional sciences.

You will learn from dedicated, research-active staff, including UK Registered Nutritionists. They have expertise in food science, technology, biological sciences, and public health. Our team brings practical experience and a passion for teaching, ensuring a great student experience.