Digital Marketing and Law (with Foundation Year)

DIGITAL MARKETING

Digital Marketing is one of the most dynamic and fast-paced fields in business today. Our Digital Marketing degree combines theory with practical examples, ensuring that your learning is both academically rigorous and relevant to the modern digital marketplace.

Throughout the Digital Marketing degree, you will develop essential skills and knowledge. You will explore the digital marketing landscape, marketing research, and the discipline’s role in business success. Ethical considerations in digital marketing are also emphasised. The curriculum covers Social and Digital Marketing, as well as topics such as Artificial Intelligence (AI), content marketing, SEO, and social media optimisation, helping you understand the challenges and opportunities created by technological and cultural changes. Employability skills are a key focus, preparing you for meaningful work after graduation.

You will learn from research-active academics and benefit from masterclasses led by industry professionals. The course examines marketing across a wide range of organisations, from small businesses to global companies, providing a comprehensive foundation for a career in any sector or organisation size.

LAW

Law shapes our society and influences every aspect of our lives. It defines our obligations and legal requirements, serves to regulate and define relationships and provides a means of redress when problems arise. To study Law is not only to study a challenging subject, but also to study the rules, principles and policies that underpin society. This degree gives you a theoretical and philosophical grounding in Law, as well as the ability to engage in its practical study and application.

Study Law with us and you will gain an understanding of the fundamental principles, theories and key ideas that underpin the law in England and Wales. You also learn about the way Public Law provides the legal framework within which government and administration functions, the structure of Law and Government under which we live, and the values of democracy, rule of law and constitutionalism that underpin that structure.

We aim to produce graduates who do not merely know or know how to, but understand why things are as they are and how they could be different. It is about gaining a deep approach to the subject, in which you try to relate ideas in one subject to those in others, to understand what you read, questioning material, making links and pursuing lines of inquiry out of interest.

The LLB degree and Joint degrees can be taken over 3 or 4 years. If taken over 4 years, the third year would be spent in an appropriate legal work experience setting in light of the requirements set down to undertake the Solicitors Qualify Exams.